CredSpark Client Example

How can you get more value from existing evergreen content? Turn it into an interactive experience!

Let’s explore how ASME did it.

CredSpark Client Example

How can you get more value from existing evergreen content? Turn it into an interactive experience!

Let’s explore how ASME did it.

ASME + CredSpark

ASME Magazine, a publication of the American Society of Mechanical Engineers, breathed new life into old print content by turning it into a compelling multimedia interaction to improve audience engagement across ASME’s website and social platforms. Let’s take a look:

Can You Name These Famous Women Engineers of History?

The Impact

  • Rejuvenated old evergreen print content into a compelling interactive experience
  • Dramatically improved engagement metrics over traditional content
  • Created an effective hook to drive social audiences to the website

125s

TIME ON PAGE

The median time that people spent with the interaction

99%

START RATE

99% of the audience who viewed the interaction engaged with it

CLIENT SPOTLIGHT

ASME is a not-for-profit membership organization that enables collaboration, knowledge sharing, career enrichment, and skills development across all engineering disciplines, toward a goal of helping the global engineering community develop solutions to benefit lives and livelihoods.

HOW CAN YOU USE THESE IDEAS IN YOUR ORGANIZATION?

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