CredSpark Client Example

How can you turn interest in a hot, trending topic into leads and email subscribers?

Let’s explore how BNP Media did it.

BNP + CredSpark

BNP Media used CredSpark to tap interest and engagement surrounding the booming cannabis industry to gauge reader’s knowledge and understanding of the topic and turn that interest into email subscribers.

Test Your Knowledge of Cannabis

The Impact

  • Captured reader interest in a hot topic
  • Gauged reader knowledge and interest
  • Tapped people’s inherent competitive nature to see how they performed
  • Drove new email subscriptions with an invitation to learn more


BNP Media is a fourth-generation, family-run B2B media business. Millions of professionals rely on BNP Media for the most relevant and actionable information through its magazines, events, websites, market research, and more.

How can you leverage CredSpark in your organization?

Let’s find out. Start with a demo that’s customized to your specific business needs and goals.
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