CredSpark Client Example

How do you introduce your brand and build your email list?

Let’s explore how Audience Rewards did it.

Audience Rewards + CredSpark

Audience Rewards, the official rewards program of Broadway and the Arts leveraged a CredSpark outcome quiz to entice members to engage with Broadway content and get them excited about the return to performances after the pandemic subsided. Let’s take a look:

The Impact

  • Engaged the audience with fun, Broadway-themed content to remind them of the magic of live theater and arts.
  • Increased new membership sign ups and opt-ins for future communications.
  • Built awareness about Broadway’s return to live productions.

42%

ENGAGEMENT RATE

Percent of people who saw the interaction and engaged with it

11%

OPT-IN RATE

Percent of engaged participants who opted in to receive more information

CLIENT SPOTLIGHT

Audience Rewards is the official rewards program of Broadway and the Arts™. It’s a unique coalition of theater owners, venues, major national presenters, and performing arts centers around the country.

How can you leverage CredSpark in your organization?

Let’s find out. Start with a demo that’s customized to your specific business needs and goals.
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