AAID wanted to learn more about their target audience while helping that audience learn more about dental implants in a relaxed, interactive format. This tool also helped AAID test hypotheses they had about who was researching dental implants and what concerns they had.
17% of those who saw the quiz engaged with it; of those, 75% answered 10+ questions
63% of respondents clicked “Find an Implant Dentist Near You”
The American Academy of Implant Dentistry (AAID) works together in order to develop a collaborative and inclusive environment. We are focused on developing a patient-centered philosophy around excellence and compassion.
Our sole intention is to uplift the profession of implant dentistry and to make it welcoming and accessible to all communities.