CredSpark Client Example
How do you engage an audience of super-busy doctors? It turns out they like to put their knowledge to the test just like everyone else.
Let’s explore how MedPage Today does it.
MedPage Today + CredSpark
MedPage Today leveraged CredSpark’s timed gaming features to create 2-Minute Clinic, a weekly quiz game testing medical knowledge. Doctors had to figure out the medical subject by tackling six clues in only 120 seconds. It’s an immersive and engaging experience that taps the natural curiosity (and competitiveness!) of this extraordinarily pressed-for-time audience. Take a look…
2-Minute Clinic
The Impact
- Captured the attention of a hyper-busy audience
- Provided tangible value for the audience through a learning experience
- Created a new opportunity for sponsors
- Showcased MedPage Today’s expert content
Client Spotlight
MedPage Today is a trusted source for clinical news across medical specialties, focusing on the news and information that directly impact the careers and practices of healthcare professionals.
