Media companies are seeing big ad revenue growth with audience data.
Explore the Examples Below
Adweek leveraged CredSpark’s interactive content tools to develop an innovative lead generation program for a sponsor who wanted to drive interest in connected TV.
Progressive Grocer paired content with a sponsored CredSpark interaction that assessed readers’ knowledge of the petcare business.
SAPinsider created an evaluation tool using CredSpark’s outcome quiz engine to engage their audience and gather highly-qualified leads for sponsors.
Travel Weekly developed a series of short quizzes that created fun educational engagements for their sponsor, Air Tahiti Nui. This led to brand awareness and leads.
Education Week was engaging readers on the sensitive topic of culturally responsive education and decided to include an interactive element through CredSpark.
The editors at MedPage Today tapped CredSpark’s polling features to capture real-time information, actionable data, and insights on a medical procedure.