Category: Interactive Content

How can we improve our lead capture and qualification rates? While it may be intimidating to make the leap, interactive content has the statistics and potential to build that bridge.  

Here’s a challenge for you:  Pick a topic on which you think your audience is most confused. What you learn from it may surprise you.

E(x) is CredSpark's Engagement Factor—a new framework for audience data and how to measure engagement. Take a look. It just might reshape your thinking on how to interact with your audience.